Why success is like making great coffee …


I nearly missed out on my morning coffee this morning. (Think of me wanting a coffee as being similar to me achieving a goal).

Why did I nearly miss out? Because we’re out of sugar. An ingredient that’s needed to make my goal of having a coffee a reality.

And then the wife tells me ‘you can use the caster sugar that I use for baking that’s in the cupboard”

>>> What? But thats for baking.

“No, it’s the same stuff, just finer”

And off I went with my coffee with caster sugar. Tasted great – a real success.

And you know what, that one single piece of information was going to stop me from achieving my goal of success in making that coffee.

Only. I didn’t know what I didn’t know. And what you don’t know is what’s stopping you from getting the results you want.

Thats why i’m a successful coach. I help people identify what they want (the coffee), and we make sure all the components are there, including any work arounds that may be needed for your specific situation.

The result ? A great cup of coffee.

P.S. I’m not just talking coffee here am I?

About the author 

Daniel Latto

Daniel Latto is the owner and Director of The Daniel Latto Group, a Full Service Digital Marketing Agency.

Daniel advises businesses on marketing on Social Media using both Paid and Organic content. His top rated iTunes Podcast; 'The Wealth Creation Show' has hundreds of thousands of listeners around the world.

Daniel originally became Financially Free through property, with a Multi Million Pound Property porftolfio in Leeds.

He now lives in Spain on the shores of the Mediterranean.

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