I’ve never really liked the term ‘SEO Marketing‘, as it doesn’t really describe exactly what SEO MARKETING really is.
For example, it’s not JUST about keywords and backlinks.
It’s a combination of those keywords and backlinks, but a whole lot more too. Google these days is a ‘contextual’ search engine – so the more content you write about that describes ‘around’ your key words, then the higher up the rankings you go.
Put another way, if you’re business isn’t writing weekly (or daily) blog posts, isnt building links, then your competitors will be taking your business away from you. I know that sounds time consuming. It is. Which is why its getting harder and harder for the average business owner to compete.
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Did you know that, 50% of all purchasing decisions begin with the search engine (normally Google), and if you are not prepared to invest in your website that you will be losing that traffic, lead generation and eventually customers.
Now, that 50% of all purchasing decisions that start on the internet, is an increasing figure year by year.
It’s estimated that by 202, more than 75% of ALL purchasing decisions will start with an online search. Are you ready for that yet ?
All I know is, that if you’re not competing at this level, then your competitors will take the business away from you.
So, the bottom line is, that you have to do some SEO Marketing. Like anything that is a big task, its better to start now, and start small. Start with creating content for your website – interesting content means that you can share it, and people will read it and in turn share it.
So – what are the main factors ?
1. Content
2. Frequency of content
3. Quantity of content
4. Titles
5. Meta descriptions
6. Number of links
7. Link naturalization
8. Link diversity
Thats it – easy right ?
If you really struggle on this (and lets face it, for some I may have just been speaking Klingon and you havent a clue what ive been talking about), then you need to speak to us.
Author : Daniel Latto