SEO for Estate Agents

We are a SEO For Estate Agents and digital marketing agency that operates throughout the UK.  So if you're looking for a SEO For Estate Agents, then you're in the right place.

The Importance of SEO for Estate Agents

If you're looking for SEO Estate Agents, then you're in the right place.  We build websites for property sourcers without the massive price tag.

As experts in SEO, we understand that for estate agencies, climbing to the top of search engine rankings is not just a goal – it's a necessity. In the competitive world of real estate, your online presence is your storefront. The higher your agency ranks on Google, the more visitors you'll attract to your website. Unfortunately, many estate agency owners try to tackle SEO on their own and inadvertently harm their rankings. That's where our expertise comes in.

Understanding SEO and Its Impact

Why it Matters for SEO Estate Agents Results

SEO is more than just a buzzword; it's a crucial tool for increasing online visibility and driving potential clients to your estate agency. In a market where most property searches begin online, your agency's position on search engine results pages (SERPs) can make or break your business.

How SEO Affects Your Online Visibility

Good SEO practices boost your website's ranking, ensuring it appears before your competitors on search results. This is vital, as statistics show that the majority of users don't look past the first page of Google results.

Common SEO Mistakes by Estate Agency Owners

Overuse of Keywords

Many estate agency owners believe that stuffing their website with keywords will improve their ranking. However, this tactic often backfires, as search engines penalise sites for keyword stuffing.

Neglecting Local SEO

Local SEO is essential for estate agencies. Failing to optimise for local searches means missing out on potential clients who are looking for properties in specific areas.

Ignoring Mobile Optimization

With the increasing use of smartphones for internet browsing, mobile optimisation is no longer optional. Websites that aren't mobile-friendly tend to rank lower on Google.

Our Expert Strategies SEO for Estate Agencies

Tailored Keyword Research

We conduct in-depth keyword research to identify terms that potential clients use when searching for properties. This ensures that your website attracts the right audience.

Local SEO Enhancement

Our team focuses on local SEO strategies, ensuring your agency appears in local search results, which are crucial for attracting clients in your area.

Mobile Optimization Techniques

We ensure that your website is mobile-friendly, providing a seamless experience for users on all devices, which is a key factor in Google's ranking algorithm.

The Benefits of Professional SEO Services

Increased Traffic and Visibility

Professional SEO services elevate your website's ranking, leading to increased traffic and higher visibility among potential clients.

Better User Experience

A well-optimised website offers a better user experience, which is vital for keeping visitors engaged and encouraging them to explore your listings.

In this modern age, professional SEO for Estate Agents are indispensable for those companies that are looking to stand out in a crowded digital landscape. By avoiding common SEO pitfalls and employing strategic optimisation techniques, your agency can climb the search engine rankings and attract more clients.

Our SEO for Estate Agents Results

You see, getting to the top of the search engine rankings is vitally important in order for your Estate Agency to get found.  Obviously, the higher up you get on Google, the more that people will click on your link and visit your website.

We've seen a lot of Estate Agency Owners try and do it themselves, and actually end up hurting their search engine rankings, which is why you should let us quote you.

SEO for Estate Agents

NEW Client - 3 weeks into campaign

Search Engine Optimisation for Estate Agents

New Client - 5 weeks into campaign

SEO for Estate Agents

Another NEW Client - 8 weeks into campaign

What Makes An SEO for Estate Agents Campaign Successful?


A consistent growth strategy focused on increasing your website’s ranking on Google and other search engines through the use of organic trust signals – Ensuring a better google Positions to Increased Authority.


All our team are in house, driven by a positive 'can do' culture that inspires people to deliver their best work.  Our team members have a passion and excitement for digital success. A collaborative team of experts that are driven by positive values and an appetite to help our clients


Our strategy of delivering results for people is based on a solid foundation of more than 20 years in the Digital Marketing Industry.  Marketing execution can be a complex and difficult process the best of times, but with the right consistent process, effective results are produced.

For our SEO For Estate Agents system, We invest heavily into all 3 areas, ensuring the client has the right SEO strategy, that the right people are in place, and that the process if implementation is clearly marked out.  This means that our clients can learn to trust the process, just as we have, and that's what gets us the results.

SEO For Estate Agents - How to make it work

  • 1
    Rise Above Your Estate Agent Competition  With high ranking Content from Google
    In order to get to the top of the search engine rankings, you need content, and lots of it.  That's why we run a content agency that creates images, videos and written copy to help you rise up the search engine rankings.
  • 2
    Become An Authority In Your Location 
     When you begin to put out content and get to the top of Google, you become known in your industry and outside of your industry.  You can display your expertise using multiple messages on multiple formats and become and the 'go to' person in your field
  • 3
    Build KLT Your (Know, Like & Trust) Factor
    Before you can become an authority in your field, people have to KNOW who you are.  So raising awareness through SEO is vital.  Then, people need to Like you, so decide how best to do that, and eventually you will build the trust that can enable the sales process.
  • 4
    Drive as MUCH traffic as you can to your website 
    The more 'eyeballs' you have visiting your website, the more that someone is going to pick up the phone or fill in a form.  That's why we want as much traffic as possible coming from your improved search engine rankings.
  • 5
    Begin the Interactions With Your Brand And More Importantly, Your Sales Funnel
    Before any of this takes place of course, you need to ensure your sales funnel is in place, to take advantage of moving people into your sales funnel.  If you haven't got a sales funnel you won't get a good return on investment. Sales funnels are what we do. So speak to us before starting any marketing on social media.

Our focus is based on increasing your marketing and getting your business in front of more people using SEO For Estate Agents.


A proven SEO For Estate Agents Framework means that we have a system for our SEO Services for measuring, executing and optimising for Search Engine success for our Estate Agency clients.


SEO is a patience game; there's no secret there. So we’ll develop a Search strategy that’s focused on producing increased traffic & rankings in as early as 3 months, often sooner.


At the end of each month, you'll also receive a report, including SEO, traffic to the website and so on, so you have increase clarity about what's happening in your business.


1. Keyword Research and Optimisation

The cornerstone of any SEO strategy is keyword research. It’s crucial to identify and target keywords that potential clients are likely to use when searching for properties or estate agents. This includes a mix of general terms like “estate agents” and more specific, location-based terms like “estate agents in [Location]”. Optimising your website content with these keywords helps improve your visibility in search results.

2. High-Quality, Relevant Content

Content is king in the world of SEO. For estate agents, this means providing valuable, informative, and engaging content that meets the needs of your target audience. This could include blog posts on property buying tips, local market analyses, and guides on selling properties. High-quality content not only helps with SEO but also establishes your agency as a knowledgeable and trustworthy authority in the real estate field.

3. Local SEO Optimisation

For estate agents, local SEO is particularly important. This includes optimising your website for local search terms, ensuring your business is listed in local directories, and maintaining a consistent NAP (Name, Address, Phone Number) across all platforms. Local SEO helps you target potential clients in your specific geographical area, which is vital for estate agents.

4. Mobile Responsiveness and Technical SEO

In today’s mobile-first world, having a website that is mobile-responsive is non-negotiable. Additionally, technical aspects of SEO, such as website loading speed, user-friendly navigation, and secure HTTPS protocol, play a critical role in ranking higher on search engines. Regular technical audits of your website can help identify and fix any issues that may be hindering your SEO performance.

5. Building Quality Backlinks

Backlinks are links from other websites to your website. High-quality, relevant backlinks can significantly boost your website’s authority and ranking. For estate agents, this could involve getting featured in local news articles, real estate blogs, or collaborating with other local businesses

6. Measuring and Adjusting Your Strategy

Finally, an effective SEO strategy is not static. It requires regular monitoring and adjustments. Utilise tools like Google Analytics to track your website’s performance, understand your audience’s behaviour, and refine your

SEO tactics accordingly. Pay attention to changes in search engine algorithms and adjust your strategy to ensure continued effectiveness.

Our Amazing SEO For Estate Agents Team

Joining us on our Digital marketing team are some very remarkable people with decades of experience in graphic design, video creation, image design and of course website design.

We have the following team members

  • Content Co-Ordinators
  • Image Design Specialists
  • Professional Video Editors
  • Experienced website designers

I'm personally very proud of the team we've put together and you will be too when we finish your website project.

Ready to get Get Started on your SEO For Estate Agents?


As a professional but affordable SEO Company in Leeds, we have a complete team to help create your custom content.

  • All Images created
  • All videos created
  • Everything scheduled onto social media
  • Monthly reports
  • Your own content co-ordinator

Some of our SEO For Estate Agents & Content Creation Agency results

Example 1 - over a 12 months period 

  1. Traffic  from Social Media increased by 201%
  2. Traffic from other websites increased by 252%
  3. Traffic increased from Search Engines by 152%
SEO for Estate Agents

Example 1 - over a 12 months period

  1. Traffic from Social Mediaincreased by 131% 
  2. Traffic from other websites increased by 282%
  3. Traffic increased from Search Engines by 685% !!!
SEO for Estate Agents

Not Just SEO For Estate Agents, But we also do websites and Social Media Marketing


All images and videos Scheduled

There's no point in creating content, if you haven't got time to post it all, so we'll do it all for you.

Copy included !

Our UK Team of copywriters will also write some copy for your campaigns.  

Good copy is vital, so we'll write some for you !


Landing Pages Designed

We'll also create one or two landing pages  per month so that you can begin to get contact details from your website visitors and generate some leads from all that content that's being posted on social media platforms

Over 30+ Reviews

Daniel Latto Podcast

About The Daniel Latto Digital Marketing Agency

Here at the Daniel Latto Digital Marketing Agency, we've been helping businesses for the past 20 years, through the creation of their Digital Marketing Campaigns, or Business Coaching, or through helping people get started on their property journey.

More recently, our focus has been on helping provide the tools for business owners to raise visibility in the market place and generate more leads .

Daniel Latto is from Leeds, and now lives on the coastline of the Mediterranean Sea, in Spain.  He is also the producer of his #1 iTunes Rated podcast show "The Daniel Latto podcast" which is available for download on iTunes or Stitcher.

The Daniel Latto Digital Marketing Agency produces everything from Website Design, to SEO, To Facebook Ads and Social Media Content, right through to a Full Marketing Team.

Our relentless focus on helping our clients has meant that almost all of our business comes from repeat, subscription paying clients who value our sheer range of marketing that we can help them with and to help them grow their business.

Did You Know : On Average, British Folks Check Their Phones More Than 10,000 Times A Year !

So You Need To Be able to be found on the search engines.

Don't be Left Behind: schedule your strategy session for your SEO For Estate Agents Now

Looking for Website Design Leeds with Social Media follow up?  THEN CLICK HERE

Here's a list of Everything We Do

Digital Marketing Agency Services

Full Marketing Department

Website Design

If you're looking for a new website then we can help.

Facebook Ads

Facebook Ads to Drive More Traffic and Conversions.

Digital Content

Content Marketing To Drive Leads from your social platforms.


Search Engine Optimisation to drive organic traffic

Our Online Training Products

Property Sourcing training logo

Property Sourcing Training

Discover how to make money sourcing property

Rapid Course Creation

Rapid Course Creation

Learn Online Course Creation that makes money

And We're also a FULL SERVICE Digital Marketing Agency

Which means we also do all of the following

SEO Leeds | SEO Agency Leeds | SEO Company Leeds

SEO Leeds | SEO Agency Leeds | SEO Company Leeds

We can perform both on page SEO and off page SEO and all of our techniques are approved by Google.  Getting better results for your search engine rankings is possible to do, so contact us for a SEO Quote.

Content Creation Agency

Image Creation 

Images can help you stay in your potential clients mind.

The idea is that regularly seeing your fresh new images will show that you're here to stay.

Imagine getting lots of images each month, all about your product or service created, ready for sending out to your social media accounts. We do it all for you.

leeds seo agency

Video Creation 

Video is great for showing potential clients your business's personality.

People buy from people, not businesses, and a video shows a little bit of the 'behind the scenes' that clients love! You provide the video and we'll make it look awesome, OR we'll create small 30 second videos for you.

This includes 10 videos per month from 30 seconds upto 2 minutes long - extra video work can be undertaken on an ad hoc basis with pricing discussed and agreed beforehand

Content Creation Agency

Podcasts - Convert videos into podcasts 

We love videos, but you cant watch them whilst driving, jogging or on the Tube.  So we can convert your videos to podcasts so that people can take your content with them. People fall in love with your personality (even if you feel like haven't got one!) and will keep on listening.  We'll take your video and pull the audio out and turn it into a podcast for you! 

leeds seo agency

Search Engine Optimisation Leeds

We have a team of SEO Leeds experts waiting to get you up the search engine rankings.

Getting onto Page 1 of Google is important, and it can take a while so it's an investment into your future, but while we create lots of content for you, we'll also work on getting your site up the search engine rankings!

digital content marketing agency

Facebook Advertising

Everybody wants Facebook Ads.  Nobody wants to spend the money!

Most companies have tried it, and failed, but that's because they've done it themselves.

It's like heart surgery, you can do it yourself but we wouldn't recommend it !

You want an expert on it.  A TEAM with years of experience.  That's us.

Social Media Agency Leeds

Website  Updates & Landing Pages

Need your website updating?

Need more content with landing pages and downloadble .pdf's ?

Not a problem, we can include this for you!

Social Media Agency Leeds

Website  Updates & Landing Pages

Need your website updating?

Need more content with landing pages and downloadble .pdf's ?

Not a problem, we can include this for you!

PLUS, all this comes as standard for EVERY client ...

digital content marketing agency

Strategy Call

A Coaching & Strategy call with your content co-ordinator means that you get one or two 20 minute phone calls per month to discuss best marketing practices, work out what content needs to be created, help you decide which strategy to attack first. They are your first point of call and are trained to help you get the most out of your subscription.

digital content marketing agency

Distribute everything on social media

You should be posting as often as possible on Social Media - the trick is to remain consistent and schedule ahead. 

But, seriously who has the time for that?    

WE DO.  

Everything we create gets scheduled using our own software on Facebook, LinkedIn, Twitter, Instagram and more !

leeds seo agency

End of month reports included as standard

We'll show you what we've done, and how much more traffic you're getting from the work we've put in.

We'll include Search Engine Ranking and Social Media Reports.

I grew my Digital Marketing Business around creating content that speaks to people directly.

A couple of years ago I moved to Spain, which was, as I'm sure you can imagine, a wonderful chance to live our days in the Sun, swimming in the pool and heading to the beach at the bottom of our street.  It was everything I had hoped for.

Except, my coaching business took a hit because I was no longer speaking on stage, attending networking events and generally being see everywhere like I used to.

So I had to find a new way of getting my message out on a consistent basis

And I discovered that a combination between better search engine rankings, along with some great content could drive as much traffic as we wanted back to our website.

This meant of course that we closed more sales, which lets face it, is the whole point.  I mean, that's why you're here right ?

And the other way I also discovered to start getting myself in front of even more people was by creating content and sharing it on social media.

All of this is Pretty obvious right?

But actually implementing it correctly, and the sheer amount of time it took me was huge.

So I decided to build an Agency Leeds to help me do it.

In fact, that team has been such a success that these days I have over a Quarter Million YouTube Viewstens of thousands of downloads on my podcasts, and sales leads coming into my business with LESS work than ever before.

And the other great thing, instead of doing a networking event once, and it being lost in time, every single piece of content I create now can get RE-USED and RE-PURPOSED again and again.  

So I'm never out of content to share.

But it made perfect sense, why spend an hour getting to an event, and hour on stage and an hour coming home when in those 3 hours I could create Videos, Podcasts and Content that I could showcase for the whole week.

Not only that, but when I'd created the content - it was there forever.

Of course, at first it was hard as I was unsure how to grow my business in the digital landscape in a way that worked.  That learning curve was steep, full of technical jargon that I had to learn, and best practices in order to not only create a tonne of content, but also to distribute it.

But learn it we did, and now we create once and distribute at multiple times on multiple platforms in multiple formats.

The problem right now for most businesses is that they simply haven't the time, the technical n=knowledge and especially the desire to build a Content Creation System.

Why Not Use Us To Create Your Content On A Consistent Basis

We are constantly creating fresh new content for clients, who reap the rewards from better customer retention, more leads and enquiries, increased book sales, more bums on seats at events; in fact just about every area of the sales process is improved.

Content Creation Agency

Although we're from Leeds originally, we keep our monthly costs very low due to our low overheads.

We utilise the best talent on the planet and have teams of graphic designers, video editors, copywriters and content schedulers just sat ready for their next piece of social media content that they need to produce.

© 2021  All rights Reserved The Daniel Latto Group Ltd
Funnel Experts

SEO Leeds | SEO Agency Leeds | SEO Company Leeds

More about our SEO For Estate Agents

It can be challenging to get a site to do well. With millions of competing sites, how can you stand out? There are many methods to do that, but the best way is to do some search engine optimization, or SEO, on your website to attract search engines so they will rank your site well.

SEO For Estate Agents


SEO for Estate Agents - So here are a few easy ways you can begin implementing SEO for your site.

When using SEO, avoid keyword stuffing, or keyword densities that have been artificially inflated to exceed ten percent of the total text. Search engines will generally view such sites as possible spam, and may even ban your site from their listings altogether. Using natural text will avoid this problem and still drive traffic to your site.

Give your online website a boost with search engine optimization. Search engine optimization is a strategy that is used to bring your webpage higher in the search results when someone uses google, yahoo or similar to find a website on a particular subject. By using key words and phrases that are associated with your business, you can greatly increase the traffic you see on your site.

SEO For Estate Agents

SEO for Estate Agents - To be sure that your site is always ranked as highly as it should be, you will need to submit a site map to the search engines.

Every page on your site will automatically be linked to the site map, so be sure to create an XML map to submit. It makes things easier on your visitors, and search engines will increase your rankings as they receive the information about your site.

When you start a blog associated with your website, put it under the same domain name as your main site if at all possible. If your blog attracts attention other bloggers or online writers may link to it. Then, if your blog shares a domain with your website, links to the blog will improve the main site's position on search engine indexes.

Publish content with as little HTML code as possible. Search engines prefer pages that favor actual content instead of tons of HTML code. In fact, they consistently rank them higher. So, when writing with SEO in mind, keep the code simple and concentrate on engaging your audience through your words.

SEO For Estate Agents

SEO For Estate Agents - Insert a keyword phrase on the URL to your website. 

Search engines will assign a higher value to your URL when they are determining the sites to spit out on searches. The more popular the keyword phrase of your URL, the higher frequency that your site will appear on searches.

When you are about to hire a search engine optimization company, it is important that you research into the company and all of the different tactics the company uses. You should always ask questions. Some good questions to ask include things that have to do with the risks of using their company's service.

SEO For Estate Agents

SEO For Estate Agents - Don't use automation bots

Before turning to the automated programs available to inflate one article into many, the wise article marketer will do as much individual writing as he or she can. Hand-crafted articles always give readers a much better impression than auto-generated content. Search engines prefer original human-written articles, too, and rank them higher than automated articles.

To choose the most effective keywords for your site, take advantage of the search engine's suggested topics. For example, if your site was about dogs, you could enter the word "dogs" into the search bar. Phrases that are suggested, such as "Dogs 101" or "dogs that don't shed" are phrases searched for often, and will make excellent keywords for your site.

To help you best leverage your SEO for Estate Agents, focus on your use of the title and meta description tags as much as possible. Keep the most relevant tags near the beginning and make them as unique as possible to help your site appear higher in search results. If your site comprises multiple pages, keep tags between pages different and try not to use the same tags on every page.

SEO For Estate Agents

Make use of social media to increase your search engine rankings. 

If you frequently post status updates or other content to your company's profile on social media sites, and then link back to your main site, you increase both the number of links to your site and the chances that someone will see and click on that link. Avoid spamming social media, however, as this will damage your company's reputation.

The W3C says, "Cool URLs don't change." Avoid like the plague, changing the page names on your site or you'll lose their page rank along with it. If you do have to change the page name, set up a 301 redirect to point to the new location. But really, just don't do it!

Optimize your HTML and not just your text. Search engines don't see the pages the same way human users do, so just because it looks good on the outside doesn't mean it'll get ranked highly. For example, using an <h1> tag is a better choice than increasing the font size with the <font> tag, since now the search engine will realize that text is a header.

Make certain that you are always prepared to answer any questions from visitors on your site. This can help you build a reliable reputation because your visitors will most likely refer you to their group of friends and relatives. This kind of grassroots marketing is essential to helping your SEO.

SEO For Estate Agents

Use your SEO for Estate Agents keywords to determine the anchor text of your internal links. 

Search engines spiders rely on descriptive anchor text to determine the subject of the page that it links to. Don't use the phrase, "Click Here." Using, "Click Here," in your anchor text will add no value to your site.

You could use a keyword such as "SEO for Estate Agents" and that may do it - but you can't use them too many times, as Google thinks you're 'keyword stuffing'. So change them up.  For Example "Leeds SEO Agency"

Performing SEO on your site will help your site to outrank most of your competitors and in time gain a large readership. Use these tips to make sure that you get SEO working for you as soon as possible. Stand out from the crowd, as soon as you can, by implementing some of these techniques that will get you noticed for good.