How a mortgage brokerage grew website traffic 162% in their first month with us.
A new client in the financial services sector came to us to break into a fiercely competitive search landscape. Here is the impact we made, in weeks, not years.
Why they came to us.
When this mortgage brokerage first came to us, they had a clear ambition and a competitive landscape to break into. Search visibility was thin, enquiries were not flowing the way they wanted, and they needed a partner who could build genuine authority in one of the most crowded corners of financial services.
They knew the quality of their advice was there. What they needed was for the right people to find them. The mortgage and financial services space means going up against established national brands with deep pockets, and standing out takes more than a tidy website.
Thin search visibility in a crowded, competitive market.
Enquiries not flowing at the volume they needed.
Competing against national brands with far bigger budgets.
A need for an engine, not a one off campaign.
What we did.
We put a multi-channel strategy to work straight away, with three services pulling in the same direction from day one.
SEO
We began drip-feeding location-specific landing pages to capture local search demand, while building topically authoritative content designed to rank for the questions their ideal clients were already asking.
Content Marketing
Posts were produced and scheduled well in advance, keeping a consistent publishing rhythm that search engines and audiences both reward.
Facebook Ads
We launched targeted ad sets built around strong hooks, with fresh creative always queued to replace anything that underperformed, so budget kept flowing to what worked.
What happened next.
This is a new client, so what follows is the impact from the first month of work, not a year of compounding gains. That is what makes it exciting.
Website traffic grew in a single month. More of the right people were landing on the site, and once there, they explored.
Pageviews climbed, a sign that visitors were not just arriving, they were engaging with what they found.
Average Google position lifted meaningfully, moving pages toward the visibility zone where clicks accelerate.
The pages built to earn trust and convert enquiries rose to the top of the traffic list, exactly where they need to be.
The momentum is only building.
More location pages are dripping into the index, page titles are being optimised to lift click-through rates, and a fresh round of paid social is rolling out with new campaigns ready to follow.
Everything is set up for compounding growth over the months ahead, and this first month is just the opening chapter.
Want results like these for your business?
Book a free strategy call and we will show you exactly where your growth is hiding.
